{"id":25,"date":"2026-02-19T17:08:23","date_gmt":"2026-02-19T17:08:23","guid":{"rendered":"https:\/\/routledgelearning.com\/introducingtranslationstudies\/?p=25"},"modified":"2026-03-13T14:35:43","modified_gmt":"2026-03-13T14:35:43","slug":"chapter08","status":"publish","type":"post","link":"https:\/\/routledgelearning.com\/introducingtranslationstudies\/chapter08\/","title":{"rendered":"Chapter 8"},"content":{"rendered":"\n
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Chapter 8<\/h1>\n\n\n\n

Cultural and Ideological Turns<\/h2>\n<\/div>\n\n\n\n
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Abstract<\/h3>\n\n\n\n

This chapter explores the various intersections between cultural studies and translation studies, marking a shift away from purely linguistic theories toward an emphasis on translation as cultural transfer. It examines how translation engages with broader cultural, ideological, and political dynamics. The discussion begins with Andr\u00e9 Lefevere\u2019s concept of translation as rewriting, highlighting the role of patronage, power, and poetics in shaping literary translation. It then turns to feminist translation theory, particularly the Canadian tradition that seeks to make the feminine visible in and through translation. Queer and transgender translation studies further expand this focus, challenging normative constructions of gender and sexuality and exploring the translation of non-normative identities and experiences. Postcolonial translation studies examine the legacy of colonialism, the role of language, and the politics of cultural representation. The final sections address translation and ideology, looking at how translations can reflect or resist dominant ideologies, especially in global institutions and multilingual societies. The next chapter examines the evolving role of the translator.<\/p>\n<\/div>\n\n\n\n

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Video Introduction<\/h3>\n\n\n\n\n \n \n \n <\/media-poster>\n\n <\/media-provider>\n <\/media-video-layout>\n \n <\/media-controls-group>\n <\/media-controls>\n<\/media-player><\/div>\n\n\n\n
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Flashcards<\/h3>\n\n\n\n

Test your understanding of the foundational concepts within the chapter by using these flashcards.<\/h4>\n\n\n\n\n
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