Chapter 17

short for Frames Per Second, a frame rate that indicates the number of still images that are presented within the space of a second in a video.

a term that refers to frames within a video that are divided into odd and even partitions of alternating, horizontal segments and are played back-to-back at a rate that is so fast that the mind perceives the alternating images to be joined into a singular whole.

short for the National Television Standards Committee, which was established in the United States to standardize frame rates in television broadcasts and ensure that broadcasts did not suffer from interference.

a standard timecode used in audio and video production that was developed by the Society of Motion Picture and Television Engineers in the 1960s to allow producers, editors, and engineers to reference extremely specific timepoints within a project.

one type of SMPTE timecode that involves the periodic skipping of timecode seconds in order to address the disparity between the timecode (which runs at 30 FPS) and NTSC video (which runs at 29.97 FPS).

a standard format for film, which involves non-interlaced still images that are typically presented at a rate of 24 frames per second or higher.

an indicator that is added to a DAW session in order to visually emphasize an important timepoint.

spreadsheets or other documents that are used in commercial scoring scenarios in order to provide specific start and stop times for individual cues, along with the precise length and brief description of each scene.

a collective viewing of a video project by the director, composer, and potentially other individuals involved in the production with the purpose of generating spotting notes for the composer to use while scoring the project.

a marked location of visual and/or musical emphasis within a production.

a type of meter whose cardinality (number of beats) and/or beat division type (simple or compound) is not consistent.

a meter whose beats are of different lengths.

a synthesized sound or composed instrumental passage that builds tension leading up to a hit point.

in music for media, a sudden burst of musical emphasis that is designed to surprise the audience.

a concluding musical gesture used to wrap up a scene or mark a logo at the end of a commercial.

a consistent-sounding instrumental background accompaniment for dialogue and/or sound effects that does not draw attention to itself.

an audible counterpart to a visual branding, which helps a company conjoin a memorable soundbite with a product or service.

a short, catchy song that functions as an expanded version of a sonic brand in tying a memorable piece of music with a product or service.

a colloquialism used in music for media that describes an extraordinarily memorable segment of music.